A sleek, trust-focused website and content system for a trading algorithm brand.
Company
Evergreen Solutions
Tools
Framer, Figma, Midjourney
Date
October 2025
Website
Evergreen Solutions is a subscription-based trading algorithm built for one thing: cutting through the noise. While the product was already helping users trade smarter, the brand lacked a cohesive digital presence—one that matched its clarity, transparency, and performance.
The team needed a modern website that communicated trust at first glance, as well as a repeatable content strategy that could grow their audience organically—without adding more to their plate.
We approached Evergreen’s site and social strategy like a product launch:
StoryBrand-aligned messaging that speaks directly to confused or overwhelmed traders
Trust-building color theory to establish authority and calm—using deep blues, soft neutrals, and confident accent tones
Clean, conversion-focused layout built in Framer for speed, flexibility, and polish
SEO-driven copywriting optimized for keywords like “algorithmic trading tool,” “trading software,” and “transparent trade signals”
For social media, we delivered:
A baseline content strategy with post types that build credibility and drive engagement
Custom-designed post templates—easy to update and brand-aligned
Custom AI-generated brand photography to create a cohesive visual identity without expensive photo shoots
A visual system using the custom AI-generated photos, gradients, and minimalist overlays
Caption formulas to help the client stay consistent without overthinking it
Everything worked together to position Evergreen as the no-fluff, high-performance tool in a noisy market.
With the launch of the new site and content system, Evergreen now has a cohesive brand across every digital touchpoint—from Reddit threads to Instagram posts to their homepage.
Leads are converting more easily. Traffic is more engaged. And the brand finally reflects the simplicity and trustworthiness of the product itself.
